A curated collection of branding, promotional design, merchandise graphics, and digital product visuals across creative, client, and business-focused projects.
Not Just Design, Direction
Each project here represents more than just visuals. It reflects a combination of strategy, creative direction, and execution designed to make something feel intentional, cohesive, and aligned.
I don’t approach work as isolated pieces. Every brand, asset, or concept is built with a bigger picture in mind.
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Designed to capture attention, communicate clearly, and create a strong visual presence across events and campaigns.
PROJECT: Chicago Backgammon League
A series of promotional flyers and social graphics designed to elevate the visual presence of weekly events while maintaining clarity, consistency, and strong engagement across platforms.
What was done:
• Flyer design system
• Social media visuals
• Event branding consistency
• Platform-specific formatting
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A curated selection of logo and identity concepts created to give each brand a distinct visual presence, from personal branding and digital products to playful handmade brands and lifestyle-led personal brands.
1. Rhiannon Yalowitz Personal Brand Identity
Personal Brand Logo & Visual Identity
A soft-luxury personal brand identity designed around creativity, strategy, and visual direction. The logo blends elegance, personality, and a celestial-inspired aesthetic to create a polished identity for a multidisciplinary creative brand.
2. Clarity AI Systems Logo & Brand Identity
Digital Product Brand Logo
A clean, modern identity created for Clarity AI Systems, a digital product brand focused on AI prompts, systems, and practical tools. The visual direction supports clarity, structure, and creativity while staying connected to the larger Rhiannon Yalowitz brand.
3. The Krafty Kritter Logo Design
Whimsical Handmade Brand Identity
A cozy, woodland-inspired logo designed for a handmade craft brand centered around crochet pieces, polymer clay trinkets, and forest-inspired creations. The visual direction uses woodland animals, earthy tones, moonlit details, and whimsical accents to create a calm, comforting, handmade feel.
4. Brittany Marie / Velvet Siren Brand Identity
Personal Lifestyle Brand Logo
A luxe, feminine identity system created for Brittany Marie, a personal lifestyle and digital product brand built around confidence, style, motherhood, and relatable womanhood. The Velvet Siren direction uses elegant typography, brushed gold accents, and a polished color story to create a brand that feels warm, stylish, honest, and elevated.
Creative, expressive designs built for apparel, products, and visual storytelling. This work blends bold illustration, personality-driven concepts, and stylized graphics designed to feel wearable, memorable, and visually distinct.
Bone Shaker Rat Fink Inspired Merchandise Graphic
Apparel Graphic Design
A bold, high-energy merchandise graphic designed with a retro hot rod and monster-cartoon influence. The piece was created for apparel use, blending motion, attitude, flames, and exaggerated character styling for a strong visual impact.
Rat Fink Custom Car Merchandise Graphic
Apparel Graphic Design
A stylized custom car graphic designed for merchandise, combining classic car culture, smoky motion, and playful monster-inspired character art. The design is built to feel bold, nostalgic, and highly wearable.
Pin-Up Inspired Bone Shaker Graphic
Apparel Graphic Design
A retro-inspired character graphic created for apparel with a bold pin-up influence and custom lettering. The design combines attitude, vintage styling, and strong visual personality for a statement merchandise piece.
A blend of personal branding, digital product design, and system-based thinking, built to turn ideas into structured, usable, and scalable outputs.
PROJECT: Clarity AI Systems
AI Prompt Systems & Digital Product Ecosystem
Clarity AI Systems is a structured collection of AI-driven tools, prompt packs, and guided resources designed to help users move from confusion to clarity. The system focuses on making AI practical, usable, and results-driven by removing guesswork and replacing it with clear direction.
Built as both a product ecosystem and a strategic framework, it transforms how users interact with AI, turning scattered ideas into structured workflows, deeper insights, and actionable outputs.
Turn ChatGPT Into Your Brutally Honest Personal Stylist
Free Starter Guide
A free Clarity AI Systems guide designed to help users set up ChatGPT as a sharper, more personalized style assistant. The guide walks users through tone setup, personal style profiling, and styling prompts for outfits, hair, makeup, and reality-check feedback.
Clarity Within: A Guided AI Self-Discovery System
Premium AI Self-Discovery Workbook
A 57-page digital workbook designed to help users use AI as a mirror for deeper self-awareness, reflection, and personal growth. The workbook guides users through identity, patterns, beliefs, past processing, future self work, and action steps using advanced AI prompts and reflection pages.
